Blue Ocean Shift EXPORT (Paperback)

Category: Books
SKU: MST24111
Seller: Manuscript

Tk 318
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Tk 505
37% OFF
  • Shop:Manuscript
  • Language ‏ : ‎ English
  • ISBN-10 ‏ : ‎ 150983219X
  • ISBN-13 ‏ : ‎ 978-1509832194
  • Norwegian Wood is a 1987 novel by Japanese author Haruki Murakami. The novel is a nostalgic story of loss and burgeoning sexuality. It is told from the first-person perspective of Toru Watanabe, who looks back on his days as a college student living in Tokyo.
  • Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book.



About Book:
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.
By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.





  • Shop:Manuscript
  • Language ‏ : ‎ English
  • ISBN-10 ‏ : ‎ 150983219X
  • ISBN-13 ‏ : ‎ 978-1509832194
  • Norwegian Wood is a 1987 novel by Japanese author Haruki Murakami. The novel is a nostalgic story of loss and burgeoning sexuality. It is told from the first-person perspective of Toru Watanabe, who looks back on his days as a college student living in Tokyo.
  • Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book.
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